LALA, Meilissa Alfera; YUSRIZAL, Yusrizal; ARIF, Muhammad. Implementasi Strategi Pemasaran dengan Metode SWOT dan Quantitative Strategy Planning Matrix (Studi Kasus: Bagelan Laksmana Dumai). Jurnal ARTI (Aplikasi Rancangan Teknik Industri), [S. l.], v. 19, n. 1, p. 72–79, 2024. DOI: 10.52072/arti.v19i1.794. Disponível em: https://ejurnal.itbriaupesisir.ac.id/index.php/arti/article/view/794. Acesso em: 27 jul. 2026.